Is NFT Art Profitable? The Truth About Making Money With Digital Art

Have you heard about all the hype around NFT art and how people make millions selling digital creations? If you should jump on the bandwagon and start creating NFT art in hopes of huge profits. Before quitting your day job, you must know the truth about making money with NFT art. 

While a few artists have made big money, the vast majority have yet to sell a single NFT. Like any investment, there’s a lot of risk. But if you go in with realistic expectations, develop an intelligent strategy, and leverage the right tools and platforms, you can position yourself to take advantage of the opportunities in this emerging market. 

You need to know about NFT art profitability and making money with digital art.

Understanding NFT Art and the Market

NFT stands for non-fungible token. NFT art refers to digitally created artwork tokenized on the blockchain, meaning the ownership and provenance of each unique piece can be verified. Unlike traditional art, NFT art can be bought and sold like any other crypto asset.

nft art market

The NFT art market has exploded in 2021, with many pieces selling for jaw-dropping prices. But is NFT art profitable as an investment or a way to make money? The truth is, it depends. Some factors to consider:

  • Scarcity and demand: NFT artworks that are rare or in high demand from collectors tend to hold or increase value over time.
  • Artist popularity and skill: Established or skilled artists often command higher prices. Buyers will pay more for art from creators with a proven track record or talent.
  • Choice of the marketplace: The biggest NFT art marketplaces like OpenSea, Rarible, and SuperRare offer the most exposure and potential for higher sales. Lesser-known markets may need help attracting buyers and high bids.
  • Speculation: Much of the money in NFT art comes from speculative interest. Prices could drop sharply if the hype dies down and speculators move on. For long-term profit, buy pieces with real staying power and meaning.
  • Scarcity and uniqueness: One-of-a-kind, limited edition NFT artworks tend to be safer investments than unlimited pieces with an abundant supply.

While risky, NFT art can be profitable if you do your research, buy selectively, and hold for the long term. The keys are sticking with high-quality, in-demand art and artists, using reputable marketplaces, and avoiding overhyped or overpriced works. 

With NFT art, quality and rarity are essential. Play your cards right, and you might make money from digital art.

Evaluating an NFT Artwork’s Potential Profitability

So you’re intrigued by making money from NFT art, but how realistic is it? While some pieces sell for jaw-dropping prices, profiting from NFT art isn’t a sure thing. Here are some factors to consider when evaluating an NFT artwork’s potential profitability:

profit from nft art

Demand and Popularity

The more hype and excitement around an NFT art collection or artist, the higher the demand and potential profit. Look for NFT art that is unique, visually stunning, and resonates with collectors. Pieces with a solid dynamic quality or message tend to gain more popularity.

Rarity and Scarcity

NFT artworks that are scarce in number tend to hold more value. One-of-a-kind pieces, in particular, can drive bidding frenzies and high resale prices. Limited collections with only a few copies of each NFT also tend to appreciate well over time as supply dwindles.

Subject Matter and Style

NFT art centered around popular subjects like sports, gaming, memes, or current events may generate more interest. Certain art styles like psychedelic, futuristic, or photo-realistic also are more sought after. Of course, the most profitable NFT art pushes creative boundaries and sparks new artistic movements.

Artist Credibility and Following

Well-known NFT artists with a devoted following generally see higher demand and prices for their work. Look for artists actively promoting their art and gaining media coverage. Artists who engage with collectors and maintain a solid social media presence tend to build more credibility and loyalty.

Timing and Holding Period

Selling at the optimal time, often at the peak of an NFT artwork’s hype cycle, can significantly impact your profit potential. In some cases, holding onto a piece for 6-12 months or longer may lead to much higher resale prices. Of course, there is also the risk of costs dropping if hype fades or the NFT art market weakens.

With some intelligent investing and a little luck, you can turn a profit with NFT art. But go in with realistic expectations – only some pieces will be a winner. Focus on high-quality, unique artworks with long-term potential, and you’ll increase your odds of success.

Tips for Maximizing Profits When Selling NFT Art

Selling NFT art can be profitable if you know the right strategies. Here are some tips to maximize your profits:

selling nft art

Price your NFTs strategically

Don’t underprice your work. Do research on other similar NFTs currently for sale or recently sold to determine a reasonable starting price. You can always negotiate down but can’t increase the price once listed. Consider offering your NFT as a limited edition for a higher perceived value. Scarcity and exclusivity increase desirability.

Promote your NFT launch

Build hype by promoting your NFT drop on social media ahead of time. Engage with followers and build excitement. Drop hints about what’s to come. On the day of launch, post across platforms to maximize visibility. Run a social media campaign and sponsor posts to reach new audiences. Engaging your community will lead to higher bids and quicker sales.

Choose the right marketplace

The NFT marketplace you choose impacts your profit potential. Significant mainstream marketplaces like OpenSea and Rarible have high visibility but also increased competition. Niche marketplaces may charge lower fees but reach smaller audiences. Consider dual listing on mainstream and niche sites targeting your genre. Look for marketplaces that actively promote creators and new drops to their followers.

Offer value-added perks

Sweeten the deal by offering added perks or benefits to buyers. Possibilities include access to future drops, a Zoom call with you, physical art or merch, or a share of royalties from future sales. Perks make your NFTs more desirable, incentivize buyers to bid higher, and promote your work to others.

Build your collector base

Cultivate relationships with collectors interested in your style of art. Engage with them on social media, invite them to private showings of new pieces, and offer them first dibs or discounts on new drops. Make them feel like insiders. Loyal collectors will pay top dollar for your work because they appreciate and support you as an artist. Their enthusiasm also attracts new collectors.

With the right strategy and community support, NFT art can be highly profitable. Focus on promotion, strategic pricing, finding the best marketplaces, offering added value, and building genuine connections with collectors who love your art. You’ll see the highest payouts from your creative work when all these elements come together.

Case Studies: Artists Successfully Making Money From NFTs

Several digital artists have found success selling NFT art and making a profit. Their stories can serve as inspiration and case studies for how to make money from NFTs.


Beeple, real name Mike Winkelmann, is a digital artist who has made over $3 million selling NFT art. He started creating and selling an NFT daily in 2007 and built up a following of collectors. In March 2021, his NFT “Everyday: The First 5000 Days” sold for $69 million at Christie’s, demonstrating the potentially considerable profits in NFT art. Beeple focused on a niche (tech-inspired art), built up scarcity and following over time, and chose a reputable auction house to maximize the sale price.

beeple (left) and his art on (right)


The anonymous artist Pak has made over $17 million from NFT art sales. Pak takes a unique approach, selling fractionalized NFTs called “cubes” that allow collectors to own a piece of their generative art. The more cubes sold, the more the art evolves. This model creates a sense of community and shared ownership among collectors. Pak’s success shows that new, innovative models for selling and collecting NFT art can be very profitable.

Trevor Jones

The artist Trevor Jones has made over $16 million selling NFT art. He is known for his dreamy, futuristic style. Jones built up demand for his art by releasing limited editions, engaging with collectors on social media, and partnering with NFT platforms and virtual art galleries. His success proves that strong esthetics, community building, and collaborations are crucial to profiting from NFT art.

Other Tips

Some other tips for making money with NFT art based on these case studies:

tips for nft selling
  • Focus on a niche style or subject matter. Become known for something unique.
  • Build scarcity and hype by releasing limited editions. Don’t mind too many NFTs at once.
  • Engage with collectors and build community. Be active on social media and Discord servers like Tokensmart.
  • Choose reputable NFT marketplaces and auction houses. Partner with established brands to maximize sales.
  • Consider fractionalizing your art to lower the barrier to entry for collectors. Allow more people to own a part of your work.
  • Provide real-world value and experiences in addition to the NFT. Physical art, events, etc. 
  • Have patience and consistency. Success often takes time. Continue creating and promoting your art, and sales and profits can follow.

The key to making money with NFT art is a combination of intense creative work, community building, marketing, and innovation. While profits are not guaranteed, following the lead of successful NFT artists can help increase your chances of making money from

Frequently Asked Questions About Profiting From NFT Art

Many new NFT artists have questions about how profitable NFT art can be. Here are some of the most frequently asked questions about making money with NFT art.

How much can I earn from selling NFT art?

The potential earnings from NFT art are hard to pinpoint, as many factors determine an NFT’s value and final selling price. Some NFTs have sold for millions of dollars, while others only sell for a few hundred. A lot will depend on the type of art, the artist’s reputation and skill, demand and scarcity, and the hype around the NFT space. The key is not to go in with unrealistic expectations of making a fortune overnight. With time, persistence, and building your reputation and skills, NFT art can be profitable. But when starting, focus on creating art you believe in, building your audience, and learning the NFT space. The profits will follow.

How can I maximize my earnings from NFT art?

To increase your earnings potential from NFT art, here are some tips:

  • Build hype and promote your art. Market your art on social media, in NFT communities, and anywhere else your target audience spends time. Create a sense of scarcity and excitement around your drops.
  • Choose a popular and growing NFT marketplace. Some of the top NFT marketplaces are OpenSea, Rarible, and SuperRare. These platforms have the most significant buyer pools, so you’ll have a better chance of higher bids and sales.
  • Drop limited collections. Releasing limited collections, series, or one-of-a-kind pieces will naturally drive demand and higher prices. Drops that are very scarce, like 1-of-1 pieces, tend to sell for the most.
  • Develop your artistic skills. Becoming a more talented and skilled artist will allow you to create higher quality, more desirable work. Take courses on composition, color theory, and digital art tools to strengthen your abilities.
  • Collaborate with other artists. Team up with other NFT artists to drop collaborative collections. Two artists are better than one, and collective works often gain more attention and buzz, resulting in higher final prices.
  • Provide value to buyers. Consider providing additional value to your NFT art buyers, such as access to exclusive workshops, community perks, or even a share of future profits. 
  • Time your drops strategically. Pay attention to trends in the NFT space and time your new drops to take advantage of increased activity and demand periods. 

How often should I drop new NFT art?

There is no set formula for how frequently.

Realistic Expectations and Strategies for Success in NFT Art

So there you have it. NFT art can be profitable if you play your cards right. Like any investment, you must go in with realistic expectations—you likely won’t become an overnight millionaire. But if you take the time to find your niche, build your skills, promote your work, and connect with suitable collectors, you can generate solid returns. 

The key is creating art that provides real value to people. Focus on quality over quantity, build a loyal fan base, and never stop learning and improving your craft. The NFT art world is growing fast, but it’s still new. If you work hard now to become an expert in this space, the payoff down the road could be huge. So don’t wait – start creating, start selling, and you might just make a killing with NFT art.

Explore Bakeree’s No Code Free NFT Art Generator to kickstart your journey in the world of NFT art. Create, innovate, and profit with ease. Your artistic future awaits!